BRAND ISN’T JUST A LOGO
IT’S A FEELING, A LEVEL OF CONSISTENCY, A MEANING THAT RUNS THROUGHOUT YOUR BUSINESS
For some it is fluff, for others it’s just a logo, but for us it is so much more.
It is your company’s fingerprint; what makes it unique.
Your brand can become one of the most valuable elements of your company.
Whether your company has been around for years or it’s just starting to see traction, now is the time to identify the strengths and weaknesses of your brand and create a plan to improve them.
HOW WE CAN HELP
- Developing your identity; from finding a brand name based on emotional connection with target customers though to logo and visual guidelines
- Assessing your current brand and generating key alignment guidelines to strengthen your consistency and outward impression
- Identifying your values and creating a plan for how to embed these into your company culture, internally and externally.
- Monitoring your brand’s recognition and positioning within the market place
OUR FIRST STEP
IS TO GET TO KNOW YOUR BUSINESS
Not just looking at your current logo, but what you want your company to stand for, how you want customers to view you, how you want your colleagues and team members to feel about working with you.
We do this through a business workshop followed by a market assessment. Discussing your thoughts on these areas as well as carrying out wider research into the market place.