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An Edinburgh based consultancy supporting growing businesses – from one off strategic market assessments to retained support providing both your delivery team and senior management team guidance – we help you to join up all your marketing dots.

We complement your existing skills and bring a fresh eye. We can help you identify the optimum strategy for your goals that is as unique as your business is. We can help to simplify your plans, to make them understandable to everyone and as effective as possible. Think of it as a sort of ‘can’t see the woods for the trees’ scenario. We turn up and say ‘there they are’.

We also help make sure your eyes aren’t bigger than your belly. Sure, aim high. But you need to make sure you can deliver on any promises. We make sure your plans fully support your objectives and we keep you accountable to them.

With over 10 years’ experience across agency and in-house teams, we have the dual perspective to advise on when engaging with agencies and specialists can provide the most added value.

Click here for more information on our services.

Simplify your marketing and reap the rewards.
Futrsmpl. (Pronounced Future Simple) 
Keeping Marketing Simple.


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LUCINDA BRAY
FUTRSMPL FOUNDER

Through my numerous years of experience in both in-house and agency marketing teams, I have witnessed how damaging the lack of a clear strategy can be to a business' success.

A strong strategy based on customer need and market insight, well planned and continually reviewed can be the difference between failing and succeeding, whether its start ups looking to scale or established businesses who haven't had time to keep on top of customer changes. 

And this is why I founded Futrsmpl, to utilise my experience to help more businesses grow.

Personal Missons: 

  • to see marketing respected as a core business driver. 
  • to keep strategies simple and actionable.
  • to help companies grow.
  • to promote positive attitudes to mental health.

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